Partnership For Drug-Free Kids came to Razorfish Health looking for an expansion and redesign of their campaign website 'Search and Rescue' to arm healthcare professionals with the right education and resources to help combat the widespread opioid epidemic in the United States.
My involvement consisted of being the sole user experience designer, overseeing the information architecture and design. This included the creation of wireframes, content analysis, prototypes, and design—while leading oversight with production dealing with the development team and the client day-to-day.
Print material design
The initial brief was to create an engaging educational website for healthcare professionals that distributed informational content to help educate about opioid addiction and abuse. By making the website more accessible and responsive, this allows health care professionals to have the necessary and vital information that can be digested easily through the simple navigation of the website.